
Supporting our members in their efforts to achieve the highest level of repute, knowledge and profitability.
BETA
BETA was formed in 1978 and has grown to be recognised and accepted as the official representative body for the equestrian manufacturing,
wholesale and retail trade by Government and leading riding organisations.
We currently have over 800 member companies, covering a wide range of businesses including not only retailers, wholesalers and manufacturers, but also agents, dealers and many service based businesses. All our members are involved in some way with equestrianism.
We are committed to the promotion of BETA members to the riding public, to on-going market research to inform both our members and the wider equestrian industry on the state of the market and horse riding as a leisure activity.
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BETA AGM & Equestrian Business Summit
23rd April 2026
Hilton East Midlands & online -
BETA Safety Conference
21st April 2026
Loughborough University & online -
British Equestrian Trade Awards & Gala Dinner
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Feed Fact Fortnight
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ENFAR
Training
Dedicated to improving knowledge, standards and
professionalism within the trade,
BETA organises training courses covering a wide variety of topics.
BETA Membership
BETA Shop

Out & About
In this section you can find out about how BETA gets involved in the horse world.

Out & About
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Out & About
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Search BETA members
Explore the essence of the British equestrian scene through the BETA Member Directory. Connect with top suppliers, professionals, and trends in our dynamic community. Elevate your equestrian journey today!
Help us celebrate our commitment to riders` safety!
Nominations are now open for the Safety Equipment Fitter of the Year Award.
This award celebrates the vital work of riding hat and body protector fitters who go the extra mile to achieve a high level of competence and provide outstanding support for their customers.
How to Nominate
For Consumers: If you’ve had a hat or body protector fitted in the last year and received exceptional service, you can nominate the fitter—whether the store is a BETA member or a non-member.
For Retail Shops: Do you have a standout team member? Retailers are also invited to nominate their best in-store fitter.
Make sure your nominations are in by 29 June 2026.
Link for Consumer >>>bit.ly/4pZJeQw
Link to retailers>>> bit.ly/45IHO5L
Winners will be announced at the prestigious BETA Gala Dinner on Sunday, 27th September 2026, at the Hilton Birmingham Metropole, NEC. It will be a night of celebration featuring a three-course dinner and a live band.
Head over to the BETA website to find the nomination links and help us reward the professionals who go above and beyond for the equestrian industry.
🏆 Is Your Equine Fitter Simply the Best? 🏆
It is time to recognise the experts who ensure the comfort and performance of our horses! Nominations are now open for the Equine Fitter Award (Saddlery, Bits, and Bridles).
This award, sponsored by the @equinefittersdirectory, aims to honour saddle, bridle, and bit fitters who go the extra mile to provide a high level of competence and support for their customers. At the heart of the BETAs are a commitment to quality and high standards, and this category celebrates those professionals who uphold these values in the field.
Who can nominate? Nominations are made by consumers who have used a fitter’s services within the last year.
Who is eligible? You can nominate any independent or employed fitter, regardless of whether they are a BETA member or a non-member.
Make sure your nomination is submitted by 9 July 2026.
Link to the nomination form in the bio>>>
The award will be presented at the prestigious BETA Gala Dinner on Sunday, 27th September 2026, held at the Hilton Birmingham Metropole. It promises to be a fantastic evening featuring a three-course dinner and live music.
Help us celebrate the dedicated professionals who keep our horses comfortable and safe. Head to the BETA website to nominate your fitter today!
Every Friday, we share useful tips to help you navigate the world of equine nutrition, but we always emphasise that the best way to get your horse’s diet exactly right is to seek individual, made-to-measure advice.
That is why, every year, we recognise the very best in the business with the ENFAR Nutritional Helpline of the Year award. This accolade is awarded to the company considered to offer true excellence in nutritional advice and service.
At the heart of the BETAs is a commitment to quality and high standards, and this award highlights those who provide expert guidance to ensure the health and well-being of our horses.
If a nutritional helpline has provided you with exceptional support, let us know!
Customers can nominate their favourite helpline via the online nomination form on the BETA website.
A shortlist will be drawn up for final judging, which includes incognito calls to ensure the advice provided is of the highest standard.
Make sure to submit your nomination by 29 June 2026. bit.ly/4pZJyic
The winner will be revealed at the glittering BETA Gala Dinner on Sunday, 27th September 2026, at the Hilton Birmingham Metropole, NEC. It will be a fantastic evening featuring a three-course dinner and a live band—the perfect way to celebrate industry excellence.
A huge thank you to our sponsor, ENFAR- Equine Nutritionist and Feed Adviser Register, for their continued support of nutritional standards within the equestrian trade!
Does your go-to helpline deserve recognition? Head to the BETA website and nominate them today!
🏆 Celebrate the Classics with the NEW "Test of Time" Award! 🏆
Is there a specific piece of equipment in your tack room that you simply couldn’t live without? As part of the BETAs 2026, we are thrilled to introduce the Test of Time Award—a category dedicated to the iconic products!
Unlike awards that focus on the latest trends, this accolade honours valued equestrian products and equipment that have made a lasting impact on the horse or rider and remain popular year after year.
We are looking for the "true originals" that have proven their worth over a decade of use. Here is what you need to know:
Who can nominate? Manufacturers, retailers, and members of the public are all invited to submit their favorites.
What qualifies? Products (not brands) that are currently available on the UK market and have been for at least 10 years (since at least January 1st, 2016).
You can nominate up to five products, but only one vote can be placed per product category.
All nominations will be shortlisted for a final vote to identify the ultimate overall winner.
All entries must be submitted by 4th June 2026.
Head to the BETA website now to submit your nominations and give your favourite "tried and tested" products the recognition they deserve! Join us as we celebrate industry excellence.
Link to the nomination form in the bio>>>
Head to the BETA website now to submit your nominations and give your favorite "tried and tested" products the recognition they deserve!
🏆 Who Is Your Top Online Equestrian Retailer? 🏆
Nominations are now open for the @zebra_products Retailer of the Year – Online! This award recognises online and mail-order stores that maintain the highest standards of service and quality for the equestrian community.
If you’ve received top-tier service from an online retailer, you can nominate them by completing the nomination form - link in the bio >>>
Being nominated is just the beginning! To ensure the winner truly represents the "best of the best," the judging process is rigorous. Once nominated, retailers will be sent a detailed questionnaire by BETA to complete for the next stage of evaluation.
Shortlisted stores will be assessed by independent mystery shoppers and through incognito telephone calls to test their product knowledge and customer service.
Entry Deadline: 29 June 2026.
Winners will be celebrated at the BETA Gala Dinner on Sunday, 27th September 2026, at the Hilton Birmingham Metropole. It will be a glittering evening featuring a three-course dinner and live music.
Thank you to our category sponsor, Zebra Products, for supporting excellence and high standards in online equestrian retail!
- agy@beta-uk.org
- December 19, 2025
BETA AGM & Business Summit
- nathaniel brown
- January 16, 2024
Feed Fact Fortnight is back
- nathaniel brown
- January 16, 2024
BETA’s Summer of Safety has begun!
- nathaniel brown
- January 16, 2024

